CBS purchases Wallstrip

Wallstrip is a video podcast or show about the market, and in a generalized tongue in cheek viewpoint, Wall strip has made it through angel funding to finally getting a buy out from CBS today. Another web 2.0 company is bought, but this one with a different spin, they were a completely internet investing show, bought by big media.

For years, the only way investors could get their stock advice rolled up in a fast-paced, entertaining video show was by tuning in to the likes of CNBC and Bloomberg. There was nothing on the Net resembling the quick, catchy tech news shows and comedy series fans flock to online. But now, video producers and wannabe stars are pooling their talents and cheap digital cameras to create Wallstrip, a daily show examining top-performing stocks. Source: Business Week

This is a great example of what can happen as people start on the internet with their shows, think everyone who posts something original to YouTube and gets a lot of viewer ship. Not the marketing campaigns like Lonely Girl 15, or splices from your favorite TV shows, but stuff you actually make, and keep on making.

The idea behind this is that finding fame on the internet can work to the company’s advantage, if it is a company production. YouTube is already becoming the place to go to catch pilots of TV shows that never made it out of pilot hoping to catch some form of viewer ship. Wallstrip shows that if you have an idea, something that works, is wash, rinse, repeatable, and starts getting a very large following, then you might also have a chance of getting bought out.

Unusual deal, but one that is going to light up the YouTube and other video distribution boards as the idea sinks in. Make something cool, get a large viewer ship, end up on regular TV. Well done.