TechWag

In a way too funny view point on the world, B2B on line reports that many event producers are not using web 2.0 tools. So if you really want to know about that trade show and its relative merits, then odds are most likely you are going to be stuck with positive buzz from some marketing machine. Not the view point of last years attendees unless they thought it was the greatest thing they have ever done.

To test our theory, we look a look at the gomedex site, and sure enough, a conference that is all about bloggers, has the usual broken links (discussion list), a community explorer that is closed off to anyone not attending the conference, there is a blog, but not just anyone can leave a comment, its all closed down to attendees. And there is about no information coming from the web site about why you need to go.

The more amusing part is that the web site for the web 2.0 expo, this years, next years and the one in Berlin also pretty much so stank at having any kind of web 2.0 anything, other than a blog. Interesting observation on the part of B2B on line, and pretty much so supportable amongst at least two of the conference web sites that we checked out.

Heck there wasn’t even a count down clock, no streaming video (although there were speaker presentation notes) of the speakers, nothing, that’s sad.

What is even sadder is that all the web 2.0 boffins, creators, interested folks, trades people, or otherwise, did not notice that there was nothing web 2.0 on the sites or they would have done this one. Maybe we will get lucky and the web 2.0 expo web site will maybe have something web 2.0 ish, or they will update the Berlin web site to be more web 2.0 ish.

Tags: fun, business //