Book cover via AmazonProBlogger is part of the B5Media media network , and the primary writer is Darren Rowse. Darren is a co-founder of the B5Media network and has been blogging since 2002 . While he is part of a “network of blogs,” he is also a single blogger at ProBlogger. Much like other media systems like the MSDN and TechNet blog networks, each blogger has their own space, but is part of a major chain of blogs. The ProBlogger blog though is unique as it is focused on one core issue, how to write better, and how to make money off your blogging abilities.

The focus works in driving people to the site because many new bloggers are looking for a way to increase readership, learn how to get more readers or in general expand their own small blogs into something bigger. The ProBlogger web site is the one site that is almost the authoritative clearinghouse for all things that a blogger needs to know to be successful. There are many ways of finding advice on the internet, and some of that advice is even interesting or viable, but the work that is done at ProBlogger is based on their own experience, things they have tired and succeeded with on the internet.

For many people making money off a blog can be an inexact science, and many new bloggers start off thinking that they will get rich overnight not realizing the level of work and effort that goes into continually writing at a blog, or the expenses associated with blogging. This is one of the myths that ProBlogger tries very hard to dispel within their pages. ProBlogger even wrote a book about how to make money blogging using their experience as a basis for the book . The book is based on the experiences that both Darren Rowse and Chris Garrett have learned about making money from blogging.

Adding to the book the web site for ProBlogger averages 12,000 people a day visiting ProBlogger all in to find out how they can make more money, have a better blog, be more widely read, or just how to break into the business. Putting more value into the web site, for those that want to try to attempt a Professional Blogging path, ProBlogger runs a very active job board for people looking for a pro blogging job, or people offering a pro blogging job.

There are some caveats to the job board though that is worth noting , you want to make sure that you and the blogging system, group or editor you are looking at are compatible with the things you want to write about. This caveat is not fully disclosed on the board, but like any other job you will have, professional blogging requires that the writer be disciplined, meet deadlines, and meet the editors expectations on what will be delivered. ProBlogger does not go that deeply into the relationship between blogger and editor, or how those relationships will work over time. However, it is still interesting to have the resource of the ProBlogger job board as a way to extend a blogging career.

In an interview , Darren talks about the early days of blogging, and how he stumbled upon the things that have made him successful. He is also very honest about a number of reasons that bloggers go into blogging that are not realistically going to happen. Like getting rich quick, or suddenly engaging with a public. Blogging is hard work, and something that you have to apply yourself to become successful at it. The idea that Darren is always on message when it comes to blogging, that it is hard work, that you have to engage with the social public, that you will not get rich over night, he extends his credibility, and believability in his approach to making money from blogging.

The key to ProBlogger is that they focus on the things you can do to make your blog better; they cover topics like better writing, how to monetize your web site, how to use associated systems like friend feed, flickr, AidRSS, social networking sites. They offer a source of practical experience in these systems as well as a host of excellent tips on how to improve your blogging exposure. As a resource for better blogging, the site definitely has much to offer any blogger, either just getting started, or fully professional. They also try out the things that they talk about to help build additional credibility for the techniques that they advocate. The keys to success to ProBlogger as a standalone blog is that they:

1. Are talking about making something better, and continually remain on focus with the subject matter.

2. They often talk about better ways to extend, monetize, and integrate your blog into systems that can drive readership.

3. Their subject matter is appropriate for everyone, from just getting started bloggers to professional bloggers attempting to get more out of their existing blog.

4. The writer is an acknowledged expert in their field of blogging, meaning they have a lot of credibility when it comes to writing because they have been successful doing it, or have tried it themselves.

5. Passionate about what they are writing, and that passion shows with every article that they have from those written by Darren, to the guest bloggers on the site.

6. They are unique; no one else comes close to the prices or quality of blog job postings on their site.

As a resource for new bloggers, ProBlogger is one of the best blogs about blogging and making money from blogging that can be found on the internet. They are passionate about what they write about, and have excellent writing skills with the ability to tell a solid story, backed with data from their own experience. They are also interested in making the social fabric better, helping bloggers with not just making money, but finding their own blogging voice along the way. With a lot of attention to detail, overall quality of their writing and web site, the job board, as well as the other information that they provide, ProBlogger is an excellent example of a good single blogger within a bigger corporate blogging system that controls their own domain.

With the addition of a book, and other methods of getting the word out about how to be a better blogger, ProBlogger is a site that will continue to grow as blogging extends into other areas of the world. ProBlogger has the credibility that was built up over time and consistent excellence in information. Along with services that aim to help people meet, or get more professional in their blogging efforts, ProBlogger is the example of how to write, market, and monetize an individual blog.