Image via WikipediaNothing screams change as much as the new Whitehouse.gov web site, with entire new entries for the presidential blog, and the presidential video address.

The new presidential blog already has four new entries, while the video section of the web site has nothing on it yet other than a place marker. The good part is that as this fills out, there will be an invaluable resource for people to digest what the president is saying outside of NPR weekly presidential radio addresses, although that might not be a bad idea either, podcasting the president would open whole new doors to data sharing and information sharing.

The new design, with the social networking components is a step in the right direction. As people flock to facebook and the Presidents page there, the potential for social networking to transform government has made its first tentative steps, using the standard tools of the trade, blogs, video, facebook, and his twitter page, it is all there.

The process started when he was candidate, then to president elect, and now to president to meet the people where they are, using social networking is going to transform how we view government. It will also transform how we view information coming from government along the way. This sets an expectation that every other candidate is going to have to follow if they want to meet people where they are currently hanging out.

Yes we can might be a simple catch phrase, the use of social networking to help government reach out to people, that is transformative. Now if we can just get the senate, congress, and everyone else doing this, that would be earth shaking.

Tags: obama, president, whitehouse.gov, web site, redesign, new, era, interesting