Category Archives: business

Turn about is not fair play on the broken hiring process

NinjaTurn about is not fair play on the broken hiring process

We have all heard about the problems with finding the right employee for the jobs you are trying to fill. Usually from my vantage point as a hiring manager my biggest problems have been about resumes that did not make sense for the position being filled. It is very hard to go from an AA working at a McJob to a required PhD working in research which is usually the kind of job I am trying to fill, and my average job candidate resume is the McJob. Usually that means they are just filling out the paper work and spamming the job systems with garbage resumes on some forlorn hope that they will get a job they are totally unprepared for.

The interesting flip side to this is that I recently posted my resume on one of the major job boards because that was the price of looking for jobs at their site. The resume I posted was my teaching resume; I am only looking for teaching gigs, preferably online so that I can go pursue the other things I think are worthwhile, like my startup. What has been flabbergasting to me are the responses I am getting back from recruiters.

I am dead clear what I want to do, the opening preamble of the resume is:

“The idea job will focus on teaching the next generation of technology and business leaders the skills, creativity, thinking, and business/technology acumen to succeed in business and technology. As well, the job will have significant Social Networking, virtual meeting, and online interaction that lead to better comprehensive learning on the part of students.”

Fairly clear cut and dry, I just want to teach, been teaching now for seven years and I really love it a lot as a job.

What has been coming my way though has been a mishmash of job “opportunities” that have no relationship to what I posted online as a desired job description. I have gotten offers to be a program manager for an environmental company selling their environmental products. I have had three opportunities to become an insurance salesperson (and a direct sales job is something I am not suited for in terms of personality or temperament). I have had multiple franchise opportunities so I can go open some form of restaurant which is also something that shows nowhere in my background. The last restaurant job I had was in high school asking “do you want fries with that?” And the military would like to have me back, which is cool I loved the time I served in the navy, but not sure if I am really cut out to be a navy band member at this time. I play a pretty good bass guitar but that is about it, and the navy does not do punk rock.

What this tells me is that not only is there a major disconnect between the people who are applying for jobs that they are not suited for, but to add insult to injury there is also a major disconnect between people who have jobs to fill and do not really look at the resumes that are on the job sites.

With all this not looking, the real talent is getting buried in a morass of people working on divergent ends, where no one gets hired because in the impersonal way we look for jobs, there is no way to rise above the noise. The most frustrating part of my job is going through resumes that do not match the job description, and that is looking like it will be quickly followed by fending off recruiters who didn’t really read my resume.

We often laugh about how finding a job is broken, and now I know it is broken from both sides of the process. Sadly this means that the only real way to find a job is to do this by personal connections. This makes LinkedIn and other sites like that more important than the general job boards that have millions of members. Of all the people I have hired lately, none came from a job board; all came from personal inside recommendations. It is time to seriously make some friends because the public systems are seriously broken from both sides of the process.

Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

Best meeting ever with a banker and it was still no sale

Sometimes you decide that you really do want to continue to grow your company beyond cash flow so you decide you want to go talk to a banker and see what all they would be interested in loaning money and providing deeper banking services than you have now. I did not want a traditional bank because I already have a traditional bank that does not quite do it for me.

I was ushered into this nice conference room where I pulled out my P&L statements, growth rates, what I need to do to grow more, and otherwise, here is my business after 2 years and 10 months with a year over year growth rate of 200%. Traditional banking has always had a hard time with small business, because so many small businesses fail. This is no surprise that banks would be cautious given the current economic climate, and the level of unemployment, the level of loans that have gone south due to unemployment and the near collapse of the banking industry.

What made this amusing, and almost laughable were the conditions that the banker in all earnestness and with due care put even just on the conversation.

1. Must have a pool of 25K in cash that they can immediately take under management at 1K per month in service and control fees

2. I must pay into the pool of cash at least 1K, preferably 5K per month just to be a relevant customer

3. I must have assets of at least 3 million before they can talk to me with a very low debt ratio to asset pool. At no time can my “assets” fall under 3 million in realizable value or I can be punted out of the game and everything given recalled

I do not know many small companies that can afford to set aside 5K a month or have the desire to knowing that the costs per year are going to 12,000 just to maintain the account. I also know of few small startups that have a maintainable base of 3 million in assets because the level of investment to get there is truly no longer required. For small money, you can build out a cloud-based web 2.0 services and not even scratch the surface of 10K in total expenses let alone assets that have a tangible value. It is hard to build up three million in tangible assets when working as a small startup. No startup needs that level of assets, there is no real reason to build up that level of assets in tangible goods that the bank can use if the loan is recalled.

In many ways, this is more of a tragic tale of the banking industry and how they are looking at small businesses right now. If I had the money and assets they wanted, I would not need them. What makes this all the more interesting is when I have what they are looking for they will beat down my door to get to me, but by that time I’ll have an awesome cash flow and really will not need the bank. It is almost the catch 22 that many small businesses keep on dealing with, and one of the reasons why Angel funding might end up being the answer. That is if I want to sell part of the company.

Cross posted at Techwag and at Alternating Reality

Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

Data pooling or data streaming in social networking

Facebook logo
Image via Wikipedia

Over the last few months, my startup has really been taking off so we have been working on different ways to engage with our audiences. We have two distinct startups – one an ebook publishing firm, and one a comic book seller.

What has been interesting to see though is that as we turn on social components, we see a pooling behavior in the way that the data is presented rather than a streaming behavior depending on the system. Facebook seems to handle data streaming better, while Twitter and FriendFeed tend to pool data then carpet bomb the reader with a ton of stuff.

This seems to be based on the polling cycle of the systems involved. If Facebook is indeed better at streaming in near real time what is being posted at all the web sites we are using, then the overhead in processing is going to be fairly large as there is a near continuous polling cycle. While twitter and FriendFeed seem to have inbuilt delays into their polling cycle, meaning the carpet bombing effect. Which from my viewpoint as a startup owner is a net negative, as it is our belief that no reader wants to be carpet bombed with data as the polling cycle catches up with the post or comment rate on customer and potential customer engagement.

While the net effect remains to be seen, it is an interesting observation on how social networking components work, either as a pool of data (carpet bombing) delivered all at once to the reader, or as a steady stream of data that updates in near real time. It would be interesting to see how people relate to the idea of data pooling with a rapid release or a steady stream of data throughout the day. If you have a preference, talk about it here.

Enhanced by Zemanta
Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

Lessons from your own startup The 15 Second Pitch

Emerald City ComiCon
Image via Wikipedia

Recently our startup participated in Emerald City Comic Con, as we sell comic books and science fiction books, we also launched our publishing house at the same time. What makes this interesting for anyone doing a startup is how to manage the elevator pitch of not just informing people of your current company, but also what your new startup can do for them.

What makes the 15 second pitch interesting is that you have a short time to grab people’s attention, once you have it you can go further with the story line about what your new startup is about and what you are doing. There are reasons you are doing your own startup, the process of getting people’s interesting is the challenge.

The problem I think with the 15 second pitch is that you have to overcome people’s belief systems. There have been so many fly by night poorly run, poorly managed companies that have taken people for granted that the 15 second pitch is about changing beliefs. Making the person, you are talking to believe in what you are doing, and how it works for everyone involved. The pitchman has to make sure that the people they are talking to understands that there really is something in this for everyone. Most industries are tainted; it is hard to break through that initial skepticism that people have because of other folks who have done bad or poorly managed companies.

I did about 20 of the 15 second pitch style discussions over the weekend and the reactions were interesting to see, some did not believe, they simply could not believe in what I was doing. There was fear from some folks about having their ideas stolen. There were just a few people who also were able to believe and that lead to some interesting conversations about the publishing business, risk, reward, and I think I will hear from those people again. The majority, 80% at least, simply could not suspend their belief systems enough that they would want to participate. In the end though that is ok, what I am finding is that business, especially in a startup, you have to play many roles. Those people who cannot believe in what you are doing are best not involved, as they will need a mother and father figure to help them over their own internal hurdles. These are the kinds of people who are expensive in time and effort with little to no rewards for that effort.

If you are doing a startup and are working on your pitch, watch the body language when presenting in person. You can tell rapidly when someone is going to listen, or when you have crossed their own internal barriers to belief and support of your idea. It is not your issue, rather it is their issue, through being burned in the past, unable to grasp what you are doing or your company and your idea simply cannot get the support of people in their own minds. If you are lucky enough to see the reaction to what you are doing, you can modify the pitch on the fly to see if you can get someone to believe in the idea the same way you do, but in the longer run, that 15 second pitch is all you have. Sometimes people simply cannot believe in what you are doing.

Reblog this post [with Zemanta]
Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

Why Ebooks rock from an artist and a publisher viewpoint

Trade paperback of Will Eisner's A Contract wi...
Image via Wikipedia

We are not going to talk about the consumer here, but with the modern state of lock in on the Sony, Barnes and Noble reader, Kindle, and the IPAD, ebooks are going to rock for publishers and artists. The reason – no secondary market, you cannot resell an ebook, you cannot trade it, you cannot loan it, and you simply cannot do much with it at all other than read it. If you lose it, then you have to go buy another copy new rather than try to pick up a cheaper copy on the secondary market where no one in the food chain, publisher/artist/distribution network makes a dime off the book.

Robot 6 and Forbes wrote a great review on the priorities of the Apple Book store, and honestly, comics and graphic novels make sense, this is a high priority product and one that will make a huge difference with ebooks. I have said for years that ebooks need to have a color screen, and with Ipads hitting the consumer on April 3rd, 2010, the game is on. The kindle while not dead and the Sony reader is not dead either, they are in for a huge run right now, the Ipad is simply a black and white screen killer.

Citing findings by the Busted Loop mobile media research firm, the website states that Apple’s iBookstore will designate about 20 main categories, including “Fiction & Literature,” “Reference” and “Cookbooks.” Below those will be more than 150 sub-categories; “Manga” will fall under the comics section. Source: Robot 6

This is one of the biggest reasons for the recent pivot that we have made as a company; we need to start publishing ebooks because realistically we see the comic book market changing. The comic book market is going to fall into two tiers, which we describe here. This is the reason for Dead Tree Comics, and why we need to start getting the smaller comic book artists into these systems now, this is the future of comics. The color screen changes all, add to that the lock in on specific devices means someone who owns a kindle and an Ipad will have to purchase two copies of the book. For some it might look like a never ending gravy train, for others it might be the only income after the fall from popularity and mega sales.

While the problem is going to be in the secondary market and a lot of second hand comic book sellers are going to go out of business over the next 30 years as back catalogs get digitized, there is an opportunity for smaller publishers to truly crack open this market. The entry right now before all the larger publishers get into the game, the Marvel’s, DC’s, VIZ and Tokyo Pop is phenomenal for a company that is willing and able to get licensed copies of brand new authors into the system. We have a sweet spot right now in the market because these companies are so huge they cannot move fast. Smaller printers who are more agile stand a chance of having a market segment to themselves for a while, meaning new authors and authors that are willing to license their works have an opportunity for readers to discover or rediscover them again.

If you are interested in being published, Dead Tree Comics is simply for you, if you are interested in waiting for the larger publishers to get on board, then enjoy the wait. In the mean time, the competition for comic book artists just got hot after a decade of the same old thing. In the longer run

Reblog this post [with Zemanta]
Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)

ss_blog_claim=3c1696ce5b8393dba57964d7ee0d0875 ss_blog_claim=3c1696ce5b8393dba57964d7ee0d0875